Part 79: Physical Product

Loyal rock fans,

You’ve seen me say it here many times:  I love physical product.  I hate being forced to download something.  I hate paying money to own…what?  1’s and 0’s floating on a magnetic disc, a fragile thing that can die just because it wants to.  Know what I mean?

I like packaging.  I like knowing who wrote the songs, who produced them, who played what.  I like artwork, I like lyrics, heck I even like the thank-you’s!  Ever read the thank-you’s inside Def Leppard’s Hysteria?  Extensive and hilarious!  Mostly though, I think you gain an appreciation of an artist’s body of work, the more you know about it.

I like CD’s, and I’m fortunate to have worked in a CD store for pretty much the entire age of CD domination.  When I began in ’94 we still sold tapes, and I was actually still buying tapes, if the price was right.  Cassette was my primary physical product for another year, before I began the slow (still incomplete) process of re-buying all my tapes on CD.

For example, Wolfsbane’s first album.  Still don’t have that on CD, very hard to find in this part of the world. 

My CD collection increased approximately by 50 times, over my years there.  I love physical product!

I like to keep them in good shape, and for that reason, I’m glad about the improved quality of digital media and players these days compared to back then.  I don’t have to haul my discs around with me anymore when I’m heading to the cottage.  I used to pack 15, 20 discs for variety.  Now I just load up a 64 gig flash drive, and throw it in the car.  When I get to the cottage I have my mp3 player at the ready.  I don’t have to worry about breaking the cases, scratching the discs, or anything.

You know something?  When I was a really young fella, like 13 or 14, we used to go to the cottage for 2 weeks at a time in the summer.  When you’re 13, you get bored pretty easily at the cottage, so I began bringing my entire tape collection, my record collection, and my turntable with me.  Incredible!  Granted my collection wasn’t big, it was two cases of tapes and about 5 records, but still.  Today, flash drive, MP3 player.  Done.

But I’ll always keep my physical product, and at home I will listen to nothing else.  I think my buddy Marko Fox at 107.5 Dave FM said it very well:

Technology is my mistress as well…and I love her…but I still must be surrounded by records, tapes and CDs for my soul to survive.

That’s it right there.

I’ve posted this video once before, but I don’t care, it rocks.


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